Mastering The Closing Process…



Most people in sales know that, selling is a numbers game, and… “The More You Tell, The More You sell.” While this is true, and beating on doors and making calls is important, being able to master the closing process is key to successful selling.

Mastering the selling process however, takes time and practice. I recently came across, “A Checklist For Mastering Closing,” in my November/Decmber 2009 issue of Selling Power magazine that I liked and found useful and wanted to pass along to readers.

A Checklist for Mastering Closing

  • Did you describe all the benefits your product, or service offers and what they can do for the client?
  • Did you ask the client to buy? (Did you outright ask for the sale?)
  • Did you discover the key issue in your client’s buying decision? (You’re too new, or too much like XYZ company.)
  • Did you uncover the key benefit that your client wants from your product, or service?
  • Did you attempt to make lots of little closes, so the client had the opportunity to make small decisions before making a large decision?
  • Did you try one more time when you thought the sale was lost?

Thanks for reading and happy selling!

Barb

Posted in Marketing, Uncategorized on December 7th, 2009 by Barb | | 0 Comments



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